Merida

In September 1972, Ike Tseng (1932–2012) a brilliant engineer and visionary founded MERIDA. While visiting the USA, Ike saw a sign in a bike shop that stated refusal to repair any Taiwanese bikes, due to the unfavourable quality. As a result of this he set out to fulfil his dream of high quality bikes made in Taiwan and formed the MERIDA Industry Company Ltd.

The MERIDA name has three syllables Me-Ri-Da and it is the company’s intention to manufacture beautiful, high quality bikes that enables everyone to reach their destination enjoyably. MERIDA created a world-leading bike factory but Ike still wasn’t satisfied, so in 1988 the MERIDA brand was launched. Ike’s vision is still very much a part of MERIDA, manufacturing all kinds of bikes from children’s bikes to world-class professional road and mountain bikes for the Bahrain- MERIDA team riders. Everybody has a different journey, and everyone can benefit from a MERIDA.