5% Best Price Guarantee
If you find a cheaper price, we will beat it by 5%*
- Applies to any cheaper price found in New Zealand.
- When the competitor's final price inclusive of any taxes and delivery fees.
- Excludes Garmin products, other exclusions apply.
Click & Collect
• Pick-up In-store in 1-4 days*
• Not available in Level 4
• Contactless only in Level 3
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• $4.99 for orders $99 & under
• Free for orders over $99
• $39.99 for bikes & bulky items More info »
Yours now with 4 interest free payments of $0.75 NZD fortnightly with More info
No added colours, gluten free. Made in New Zealand.
Each 50g Fluid Energy gel contains 22g - 23g of carbohydrates
PURE Sports Nutrition was developed by brother and sister Simon & Marewa Kraak in 2012 after failing to find natural sports nutrition products. Simon is a keen road cyclist and Marewa is a qualified Sports and Exercise Nutritionist, former New Zealand representative rower and elite road cyclist. Both led fit and healthy lives but found it hard to get high quality, natural sports nutrition products to train and race with. The PURE Sports Nutrition range is proudly produced in New Zealand and has been designed with sports science in mind. The PURE brand stands for high quality, natural products that work, containing no artificial ingredients or colours. The range has grown to provide high-quality products before, during and after your workouts.