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Shop Cult

Crafted for riders who push limits and demand real toughness, Cult gear brings raw street strength without the premium strain. Built with pro street BMX riders in mind, Cult parts offer the rugged, reliable grip you need—at a price that lets you build hard without breaking your wallet.

The Cult Story

Cult was founded in 2008 by BMX veteran Robbie Morales together with Adam Roye to build a company "by riders, for riders"—authentic, committed to the street scene and tough enough for pro-level abuse. The name "Cult" came from Morales leaving his old team with many riders to form a new crew focused on shared values, raw style and performance.
Their history shapes what you get today: parts made and tested by champs, designs stripped back to essentials, and durability built in. Every Cult chain, grip or peg reflects that heritage in how it withstands real riding.

Why Ride Cult?

  • Parts tested by pros under real street abuse. Cult gear is developed with top riders doing jumps, grinds and drops so your gear won’t fail in the skatepark.
  • Clean, durable materials. Chains with teflon coating, chromoly steel pegs, grip compounds built to last—every component balances durability and performance.
  • Rider-centred design. Things like pre-installed half-links so your chain fits just right, waffle-texture grips that don’t slip, and pegs machined to reduce weight show Cult thinks through every detail.
  • Affordable high performance. Cult brings pro-level specs without overblown pricing so everyday and entry-level riders get top quality on a budget.

Popular Cult Ranges Explained

Cult Vans

Cult Vans grips revive the classic Vans waffle look with ODI-made rubber compound for reliable grip and comfort. Extra long at 150 millimetres and flangeless in some styles, they suit riders wanting strong feel and a clean finish on handles.

Cult P121

The Cult P121 chain is a single-speed chain built for toughness. With heavy stamping and strong link design, it helps you hit smooth pedalling and solid strength through street and park riding.

Cult 410

Cult 410 chain is a 1/8" chain with a pre-installed half-link so getting the length right is easy. Strong inner plates, stamped logos and a teflon coating resist rust and wear during all-condition rides.

Cult 510

The Cult 510 chain is built with even thicker link plates and reinforced pins for bigger impact strength. Ideal if you're riding rails, jumps or hauling into tricks that push the drivetrain hard.

Cult Doomsday

Cult Doomsday pegs are forged from heat treated chrome-moly steel with internal machining to shave weight. The 35 millimetre diameter and 4½-inch length make them great for grinding on anything solid without flexing.